Brahim Zniber, Moroccan businessman and vintner, Died at 96


Brahim Zniber was born in 1920, and died in 2016.

He was a Moroccan businessman.

With Diana Holding, he was the founder and the owner of Celliers de Meknès, the largest wine producer in Morocco, and owned 85% of the country’s wine production.

As of the 1970s onward, he expanded into fruit and poultry production, and Coca-Cola bottling plants.

He started his career in wine-making in 1956, when he purchased 740 hectares in Ait Harz Allah.

Brahim Zniber joined the board of directors of the regional chapter of the Crédit agricole du Maroc.

As of 1958, he founded the Union marocaine de l’agriculture, a trade organization for Moroccan agriculture.

He served as a member of the House of Representatives in the 1970s.

Brahim Zniber began to grow citrus fruits, apples, apricots, pears, almonds and pistachios.

Zniber acquired a poultry factory in 1975.

After six years later, in 1981, he acquired Ebertec, a wine production distribution company with two subsidiaries, Thalvin and MR. Renouvo.

Also to that, he invested in two bottling plants for Coca-Cola, one in Tangier and the other one in Oujda.

Brahim Zniber founded Diana Holding in 1986.

During 2005, Brahim Zniber established the first “appellation d’origine contrôlée” in Morocco, known as Les Coteaux de L’Atlas

From 2016, Zniber owned 85% of Morocco’s wine production, and 8,300 hectares.

He was married to Rita Maria Zniber, together they had a son.

Brahim Zniber passed away at 96 years old.